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Verbena cultivar

Verbena canadensis 'Homestead Purple'

cultivar of *V. canadensis*; trailing groundcover verbena · Allan Armitage & Michael Dirr / 1994 / United States

V Written by Editorial Team · Updated January 2026

‘Homestead Purple’ is a vigorous, trailing selection of North America’s rose verbena grown for carpets of deep purple blooms. It flowers from early spring until frost in full sun and well-drained soil. Plants spread 2 to 3 feet wide yet stay about a foot tall and root at the nodes. Heat and humidity tolerance make it a reliable choice in the Southeast. Farther north it is best treated as an annual or short-lived perennial.

Verbena canadensis 'Homestead Purple'
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Homestead Purple

cultivar of *V. canadensis*; trailing groundcover verbena · Allan Armitage & Michael Dirr / 1994 / United States

At‑a‑glance

  • Group/Class: cultivar of *V. canadensis*; trailing groundcover verbena
  • Height × spread: 8-12 in × 24-36 in (20-30 cm × 60-90 cm)
  • Bloom window: early spring to frost
  • Color & flower form: deep purple clusters of small, starry florets
  • Fragrance: 0 none
  • USDA hardiness: commonly perennial in zones 7-10; grown as annual in colder regions
  • Breeder / Year / Origin: Allan Armitage & Michael Dirr / 1994 / United States
  • Awards/registration: Georgia Gold Medal (1994); Arkansas Select (2001)
  • Pet safety: unknown / sources differ

How it differs

  • Better heat and humidity tolerance than many seed-grown bedding verbenas.
  • Blooms in cool spring and again to frost, extending the season.
  • Trailing habit covers ground and edges quickly.
  • Reported tolerance to abiotic stress and Phytophthora in trials.

Strengths

  • Very long bloom window with periodic shearing.
  • Performs well in Southeastern heat and humidity.
  • Drought tolerant once established with good drainage.
  • Showy color that attracts butterflies and hummingbirds.

Care in one minute

Full sun and well-drained soil; raised beds and containers suit it.

Water weekly during heat if rainfall is lacking; avoid overhead watering.

Feed lightly in spring and again after a midsummer shear.

Shear back by one fourth if flowering slows; plants rebound in 2-3 weeks.

Mulch lightly in zone 7; treat as annual north of zone 7.

Watch‑outs

  • Short-lived perennial; plan to replant every few years in cold winters.
  • Requires excellent drainage; vulnerable to root rots in wet soil.
  • Powdery mildew can appear if crowded or in shade.

Best uses (tags)

  • containers
  • edging
  • groundcover
  • slopes
  • pollinators
  • long season

Provenance note

Discovered at an old Georgia homesite and introduced through University of Georgia trials; widely promoted for performance in the Southeast.

References

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Written by: Your Flowers Guide editorial team
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